Google just dropped its first-ever "Summergeist" report, and this year's food and drink searches skew way more unexpected than the usual grilled chicken and lemonade. Fiber is having a major moment (fibermaxxing is up 115% this year), black sesame is popping up in everything from ice cream to cookies, and coffee lovers are trading cold brew for chilled einspänners topped with matcha or hōjicha. Oh, and Spam dogs are apparently a thing now. Here's what's trending in America's kitchens this summer, according to Google.
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
Events
Symrise & Infusd Nutrition at Future Food-Tech 2026
Symrise, in collaboration with Infusd Nutrition, will be attending Future…
Symrise and Giraffe Foods at Restaurants Canada Show 2026
Symrise and Giraffe Foods will be attending the Restaurants Canada Show 2026 at …