In 2009 Datassential surveyed consumers on whether they were aware of the new breed of food trucks that were popping up in cities across the country. At the time trendsetting trucks like L.A.'s Kogi BBQ, which had launched just a few months prior, were serving up adventurous fare in trendy urban areas.

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09/21/2020
Webinar: How to Create Food and Beverage Gen Z Will Crave

Gen Z holds a large stake in the future of the food and beverage industry. Our...

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As we enter a re-opening phase in the wake of COVID-19, we also enter a new...