Millennials are currently in an age bracket ranging from college students to young parents, which makes them an elusive generation for food and beverage brands to target, according to recent research from SmartCommerce and CornNaturally. Members of the generation, including college students, are prime targets for manufacturers breaking into e-commerce channels because millennials are the most comfortable shopping for groceries online, according to SmartCommerce.

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02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...

12/25/2017
Happy Holidays from Symrise! See you in 2018!

Thank you for reading and sharing in-sight in 2017! We're taking a holiday...