Latest Articles

Top Flavor Trends of the 2020 Winter Holidays

There are fewer things more iconic for winter than the image of sipping hot chocolate by a fire or prepping a dinner table full of spiced treats and piles of holiday cookies. This...  more »

Innovation Meets Nostalgia in Winter Holidays Comfort Food

For the better part of 2020, the COVID-19 pandemic has been throwing off everything, including winter holidays and delayed family celebrations together, but that doesn’t mean...  more »

The Impact of COVID-19 on Game Day Snacking

Trend Perspectives by Cynthia MaxwellHistorically, game day food has consisted of bite-sized chicken wings, sausage balls, jalapeno poppers, and various dips. One trend that has...  more »

Coronavirus Spurs Brand Innovation

As miserable and devastating as coronavirus is, there is exceptional creativity happening around us... Innovation is the development of new customer value through solutions that...  more »

[Video] Signature Taste Platform Made With The Best of Nature

Today’s consumers look for ‘real, authentic food’ made with the best of nature, carefully sourced and processed, delivering great taste. Under Code of Nature, Symrise Flavor North...  more »

What Are The Top 25 ‘Breakthrough Innovations’ of 2020 so Far?

Nielsen has revealed its list of the most innovative and best sold food and drink products sold in Europe this year. [more...] more »

The Influence of Simple and Minimalist Lifestyle on Food and Drink in 2020

Trend Perspectives by Cynthia Maxwell What do simple food and beverage trends look like for 2020/2021? It’s all about “less.” How about this: General Mills just announced the...  more »

The State of the Snack Industry in 2020

Salty snacks are by nature indulgent treats, so it was no surprise that consumers turned to their favorites for comfort with the onset of the coronavirus (COVID-19) pandemic. Panic...  more »

Rich Honiball on the Consumer-Centric Strategy of LTOs

When most folks think of seasonality it’s normally in preparation of Winter, Spring, Summer and Fall; but when consumers, more specifically foodies, think of seasonality it is...  more »

The 10 Best Food and Drink Trends to Explore Right Now

From small beer and fine champagne to beautiful kitchen essentials and sustainable homeware, these are some of the most exciting food and drink trends available. [more...] more »

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Events

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...

09/21/2020
Webinar: How to Create Food and Beverage Gen Z Will Crave

Gen Z holds a large stake in the future of the food and beverage industry. Our...