Latest Articles

10 Food Trends for the Next Decade: Family Dinners, Less Booze and More

Best bets on how we’ll eat, drink, farm and find comfort at the table in the years to come. [more...] more »

Infographic: Mainstream Flavor Trends Surfacing From COVID-19

The long period of stress, uncertainty, and social distancing will change consumer behaviors for years, even after the pandemic ends. While it’s still too early to know the...  more »

Cocktail Recipes From the Best Bars in Las Vegas

Which U.S city has the best cocktail culture? That’s a bit hard to judge. Is it NYC? San Fran? Chicago? New Orleans? LA? Who knows, but one things for sure – you can’t talk about...  more »

How COVID-19 Will Affect The Specialty Food Industry

Demand for premium food and beverage products is expected to soften as shoppers tighten grocery budgets in the year ahead. A new report from the Specialty Food Association and...  more »

Webinar Recording: Mainstream Flavor Trends Surfacing from COVID-19

As we enter a re-opening phase in the face of COVID-19, we also enter a new phase of consumerism.In response to the pandemic, consumers have swiftly adapted their behaviors and...  more »

Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new phase of consumerism.Based on extensive research, Symrise Marketing has identified a new wave of...  more »

COVID-19 and the Future of Meals

How will we eat in 2025? Changes in consumer behavior, led by millennials and Gen Z, and the influence of technology on our everyday life are impacting the way food and beverage...  more »

Top Premium Indulgence Flavors of 2020 and Beyond

Foodie culture storms on, with the love for high-quality, creative food and beverage options as the top interest for so many consumers in North America. Yet as lifestyles change,...  more »

8 Flavor Trends of 2020 That Inspire Emotional Discoveries

A great meal, a tasty snack or a fun drink can take you on an emotional journey far wider than the boundaries of any plate or cup, and consumers are eager to experience everything...  more »

Travel The World Through These Foods & Drinks

One of my favorite elements of visiting a new country is trying new foods, and these authentic eats are all available to ship nationwide. A century ago, Taiwan was one of the...  more »

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...