Latest Articles

Symrise's Code of Nature Launch Event Celebrates Sustainably Sourced and Transparent Ingredients

Code of Nature is Symrise’s new taste solution platform that celebrates natural and sustainably sourced food and drink ingredients. Launched in New York City on September 27, 2018...  more »

How Technology Is Projected To Transform Food & Beverage

Trend Perspectives With Cynthia Maxwell Food Tech Technology’s influence on food and beverage is a broad subject spanning from cultured meat to robots preparing your favorite...  more »

Culinary 'legends' reflect on changing food scene

The title of this years Worlds of Flavor conference, which is put on annually by The Culinary Institute of America in St. Helena, Calif., was Legends of Flavor. The name...  more »

Key Elements of Successful Craft Products

There's no doubt that 'craft' is booming in the food and beverage world. Here at Symrise, we launched an initiative around this to understand the meaning of craft for millennial...  more »

Winter Fancy Food Show: 2018 Top Food & Beverage Trends

The results are in and the 2018 Top Food & Beverage Trends have been revealed. The 43rd annual Winter Fancy Food Show just took place at the San Francisco Moscone Center January...  more »

Talking Food Culture and Creativity at the Symrise-Starchefs ICC 2017 RoundTable

Between the six chefs, restaurateurs and bartenders at Symrise’s private roundtable discussion about innovation and creativity in the food world, the men had more than 100 years of...  more »

Millennial Food Expert Eve Turow Paul Explores the Truth Behind Obsessions, Trends and Flavors

This year at South by Southwest (SXSW) 2017, the Symrise team attended a panel titled #FoodPorn or Bust: The Socialization of Food. One of the speakers on the Panel was Millennial...  more »

How to Apply 3 Symbols of Maturity to Create Craft Products

By Emmanuel Laroche, VP of Marketing and Consumer Insights Millennials value authenticity and experience, leading them towards artisan and craft products. The trend that started...  more »

Finding Moments of Love and Attention in Craft

By Ian Thurston, Senior Marketing Communication Manager Millennials value authenticity and experience, leading them toward artisan and craft goods. Symrise NA engaged with...  more »

We toured the offices of millennial media sensation theSkimm, where employees get tons of free snacks and Champagne

As we wait with anticipation for the elevator doors to open at the New York City headquarters of theSkimm, we're immediately greeted by heart-pumping music. The playlist: songs...  more »

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Events

03/20/2019
Expo West 2019: Probiotics Are Alive and Thriving; Make Sure Your Dairy Products Deliver

I'm still digesting everything learned at Expo West, and then mix in the...

03/20/2019
Expo West 2019 Recap Pt. 2: Sparkling Water Innovates, Brain Function Rises

In the second part of our Natural Products Expo West coverage, we take a look at...