Latest Articles

Elderberry Demand Soars as Consumers Seek an Immunity Boost

From beverages to popsicles, more companies are adding the deep purple berry to a variety of offerings for its hue, flavor and health appeal. [more...] more »

What Food and Beverage Brands Can Expect in Healthy January

We're taking a look back at the health-based trends we identified last January that still stand true today. January is the month for new beginnings – a time which consumers take...  more »

Evocore: A Flavor Encapsulation Solution by Symrise

Great taste is the most important repurchase driver within the dynamic food and beverage market. Flavor encapsulation enables your brands to protect great taste with liquid...  more »

Chef Spotlight: Jessica Tom on her Cooking Philosophy and Food Network Stardom

Jessica Tom has loved the culinary arts, since, well, almost forever. Born to “a NYC family obsessed with food,” she started cooking – and reading cookbooks – at a young age....  more »

Top 4 Food Trends To Watch In 2021

Projecting how people will eat and drink in 2021 isn’t quite the same as before. Given what’s happening in 2020, it’s absurd to focus on hot ingredients or trendy ways to eat when...  more »

Hot Cocoa Bombs Booming: Dallas-Area Sweet Shops Try to Keep up With Demand

Hot cocoa bombs are the bomb right now. In the last few months, this hot food trend has been going viral on TikTok and Instagram. Kids love them, and they are becoming the most...  more »

12/10/2020

Good Libations

Tags: Bars, Cocktails, Drink TrendsSource: DCist

5 New Holiday And Winter Pop Ups Around D.C.

Some local bars and restaurants (and even a farmers market) are making the most of this strange holiday season with festive new concepts, as chefs and restaurateurs continue to...  more »

12/09/2020

Sweet Talk

Tags: Vanilla, Industry, FlavorSource: Symrise

What Vanilla Means to Symrise Flavor North America

For people all over the world, vanilla elicits emotional connections and memories. From the delicious indulgence of a favorite chocolate bar to the scent of freshly washed laundry,...  more »

These Were Supposed to be the Top Food Trends for 2020. How Many Have You Tried?

This year was predicted to be big for plant-based proteins and West African cuisine. But did you ever get around to trying them? Here's a look book at what were the predicted food...  more »

What Consumers can Expect to Drink in 2021

Cocktails, wine, soft drinks and coffee and tea are all high-margin menu items that restaurateurs traditionally counton to boost the check. [more...] more »

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Events

11/30/2020
[Webinar] Key Opportunities & How to Succeed in a Plant-based World

As consumers steer away from animal products, plant-based alternatives conquer...

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...