The beverage development company sees an overarching trend among consumers of 'a more holistic view of health and wellness by supporting mental, physical and environmental health' - and trends in the beverage industry are set to reflect that. Some of the trends of 2018 are set to continue to evolve over the coming years, including the use of ingredients like collagen, MCT oil, mushrooms and functional botanicals. [more...]
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By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...