A few points on how the tests were conducted:
Methodology: Qualitative Rapid Product Mapping Technique
- Internal Symrise Employee Panel; n= 16
- 10 Market Products
- Market products were selected and purchased by Symrise for this exercise.
- Market products were evaluated by a small panel where pre-determined attributes were gathered and then presented on the test ballot.
- Panelists were presented approximately ½-oz of product in 1-oz clear plastic lidded cups at room temperature. For each session, panelists were asked to evaluate each sample and check all the attributes that apply using ballot provided. If an attribute was not found on the ballot, the panelist was advised to add the new attribute to their ballot. Panelists were asked to cleanse their palate between samples with water and unsalted cracker
- Three sessions were conducted for this exercise with 3 samples in the first 2 sessions and 4 samples in the last session. Data was collected and analyzed using XLSTAT.
**The terminology used (e.g. "harsh") are sensory descriptors and not to be viewed as negative.
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
While the current global situation is a far cry from business as usual, we want...
Thank you for reading, sharing and supporting In-sight in 2019 - here's to...