One thing is sure: There's a sense of individuality and you-do-you-ism to this generation that has carried over to alcoholic beverages. The recent move toward drink crossovers, or hybrids, is only natural, as people just love to create something new and exciting from two things that already exist-the Cronut, frose brunch. [more...]
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Events
06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19
As we enter a re-opening phase in the wake of COVID-19, we also enter a new...
04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond
Trends may be the single most important driver in the food and beverage industry...
