"There is real excitement in the premium rum space," says Sean Yelle, category director, dark spirits, at Campari Group, whose portfolio includes Appleton Estate and Wray & Nephew. That's due to a confluence of factors, says Yelle: better products, wider availability and gatekeeper bartenders who engage customers and drive premium rum. [more...]
Thirsty for more?
Check out our recent interview with Mixologist Angel Teta, she shares what's trending in cocktails today - CLICK HERE!
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
While the current global situation is a far cry from business as usual, we want...
Thank you for reading, sharing and supporting In-sight in 2019 - here's to...