Latest Articles

Fiber, Probiotics Boost Functional Beverage Category

As more consumers increasingly become aware of the effects of what they put into their body, they are turning to functional beverages to improve overall health. The demand for...  more »

2019 Beer Report: Hard Seltzers Fuel Growth Within Flavored Malt Beverage Market

As beverage alcohol manufacturers seek out ways to provide a low-calorie solution, it seems as though the latest craze to hit the flavored malt beverage (FMB) segment is fulfilling...  more »

Non-alcohol Drinks Influence Consumer Dining Options

Based on data from Technomic, a Winsight company, it seems as though beverage options increasingly are impacting consumers restaurant selections. The market research firm reported...  more »

Familiarity of Citrus Drives Product Differentiation

"Citrus-flavored ingredients are among the most popular raw materials used in drink formulations, from sparkling and still waters to shandys and radlers" says Ahmed Nour, Category...  more »

Premium Craft Beverages on Upswing at Foodservice

Consumers continue to look to the foodservice segment for quick and convenient snacks and meals. From 2015 to 2017, the limited-service restaurant (LSR) segment grew 11.8%,...  more »

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06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...