Latest Articles

Alcohol-Free Liquor and Cocktails: Everything You Need to Know

Dry January, Sober October, No-Booze November sober months -- and complete sobriety, as a matter of fact -- are all the rage as the sober-curious movement grows. People are...  more »

What Food and Beverage Brands Can Expect in Healthy January

January is the month for new beginnings – a time which consumers take to wipe the slate clean of 2019 over-indulgences and set themselves up for a successful new year. It’s a month...  more »

Better-For-You Beverages

The average consumer is always on the lookout for ways to enhance their health and wellness and want the drinks they enjoy to contribute to that. Many beverages today contain...  more »

Formulating Better-For-You Attributes Into Beverages

Health and wellness beverage product developers have no boundaries, as better-for-you means something different to every consumer. Most concepts make a connection by promising a...  more »

Is Spiked Kombucha the New Hard Seltzer?

“Hard kombucha has a lot of opportunity to grow,” says Caitlyn Battaglia, manager of the beverage alcohol practice at Nielsen. “Nonalcoholic kombucha caught the tailwind of the...  more »

Collagen, Mushrooms Trending in Functional Beverages

While theres a plethora of beverages in todays marketplace designed for more than hydration think meal replacement, post-workout refuel and all-day energy theres a growing...  more »

Fermented Beverages are Having a Feel-Good Moment

Feeling good from the inside out has become a common promotional theme among suppliers of digestive health ingredients, namely probiotic cultures and prebiotic fibers. It is the...  more »

This Is What Happens When Healthy Living Meets Craft Brewing

Spiked seltzers. Low-ABVs. Non-alcoholic options that mimic the real thing. All of these have had the wine, beer and spirits market buzzing as the demand for healthier imbibing...  more »

Fiber, Probiotics Boost Functional Beverage Category

As more consumers increasingly become aware of the effects of what they put into their body, they are turning to functional beverages to improve overall health. The demand for...  more »

'Clean Energy' Driving Beverage Innovation

While Red Bull, 5-Hour Energy and similar energy drinks continue to have a strong presence in the pick-me-up and get-me-going beverage business, consumers desire for cleaner energy...  more »

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04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

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03/17/2020
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