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Sleep-Promoting Beverages Find New Importance

Herbal teas have long been at the forefront of sleep-promoting beverages. Ingredients like chamomile or valerian have been consumed as infusions for…
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Consumers Starting to Seek More Functional Benefits From Water

Water on its own can be a healthy choice, but consumers are increasingly looking for more than just the basic benefits from H2O. Functional water has…
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Tracking Beverage Trends

With restaurants and bars closed for months due to the pandemic and recently opened with diminished capacity, more consumers are quenching their…
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Americans are Drinking More Alcohol in 2020, and a Love of Hard Seltzer is Fueling the Rise

Americans' love of hard seltzer is fueling growth in alcohol sales, a new analysis by IWSR Drinks Market Analysis has found. Overall alcohol sales…
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Clean is Clearly The New Norm in Beverages

Consumer perceptions have shifted, and many are focusing on buying products they consider cleaner and healthier. In response, they are turning their…
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Trending Ingredients and Health Benefits in Functional Ready-to-Drink Beverages

Beverage consumers want products that deliver on taste while providing a wide variety of functional benefits to support health and wellness goals. [mo…
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Ups and Downs for Ready-to-Drink Tea at Retail

The retail ready-to-drink (RTD) tea and coffee category found itself in a good news/bad news situation over the past year. Overall, the category…
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Coffee Innovations: Flavors, Textures and International Influence

In celebration of National Coffee Day on September 29, 2020, we're revisiting some of our favorite coffee centric articles. Over the past few years,…
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Non-Alcoholic Beverage Category Innovations 2020

Innovation is rife in the non-alcoholic beverage market as companies are seeking to provide offerings that satisfy the evergrowing consumer demand for…
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What is an Authentic Kobucha?

After years of debate - and a wave of lawsuits - over what kombucha is and how it is made, trade association Kobucha Brewers International (KBI) has…
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Happy Holidays from Symrise! See you in 2024!

Thank you for reading and sharing in-sight in 2023! We're taking a holiday…

Insights From the StarChefs Panel Discussion in Austin, Texas

As host of the food-centric podcast Flavors Unknown, Emmanuel Laroche knows his…