Latest Articles

Sports and Protein Drinks Experience Modest Growth

Although the sports and protein drinks category isnt necessarily hitting it out of the park, the category nevertheless is rounding the bases with modest growth. According to data...  more »

Hybrids, Functionality Key to Carbonated Soft Drinks' Future

A staple of the American beverage market, carbonated soft drinks (CSDs) have weathered challenges in terms of volume performance, experts note. 2019 marks the 15th consecutive year...  more »

Domestic and Exotic Fruits Exemplify Health and Flavor

Domestic and exotic fruits finding favor in the beverage market include lemon, lime, peach and strawberry, while up-and-coming exotic flavors include blood orange, passionfruit and...  more »

Domestic and Exotic Fruits Exemplify Health and Flavor

Domestic and exotic fruits finding favor in the beverage market include lemon, lime, peach and strawberry, which are commonly used in sparkling water, while up-and-coming exotic...  more »

Consumers Demand Nutritious, Zero-proof Beverages

As research and information about health and wellness has become more widely available in the digital age, consumers are being more proactive and purposeful with their food and...  more »

Health-Minded Consumers Seek Sugar-Reduced Juices

However, as traditional juices have a high sugar content, the complete breakfast of today is looking for lower-sugar options, causing juice to fall out of favor with the...  more »

Repositioning Beverages Could Aid Dairy, Non-Dairy Markets

Traditionally viewed as rivals in the overall milk space, research suggests that the one-or-the-other approach is a hindrance to both markets. Regardless of the growth or decline...  more »

2019 Craft Beer Report: Local Breweries Thrive as Craft Beer Experiences Slowdown

On a larger and more varied scale, up-and-coming beverage market segments have seen a similar ebb-and-flow performance as consumers show their willingness to diversify their...  more »

2019 State of the Beverage Industry: Carbonated Soft Drinks Benefit From Flavor, Diet Segments

As consumers beverage choices have shifted, the carbonated soft drinks (CSD) market has taken one of the largest hits. For example, the compound annual growth rate (CAGR) for the...  more »

As Summer Heats up so do Beverages Brands With New Innovations

Drake's Organic Spirits launched its new line of Spiked Ice ready-to-drink (RTD) cocktails in four flavors - Mango Rum Punch, Vodka Lemonade, Watermelon Martini and Classic Mojito....  more »

The latest information, innovation and inspiration in the world of beverage including alcoholic beverages and non-alcoholic beverages.

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10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...

09/21/2020
Webinar: How to Create Food and Beverage Gen Z Will Crave

Gen Z holds a large stake in the future of the food and beverage industry. Our...