Latest Articles

Organic RTD Cocktails Challenge Hard Seltzers on US Shelves

US-based Square One Organic Spirits has launched organic-certified ready-to-drink (RTD) cocktails that are aimed at Millenials and Gen Z consumers. The long-time producer of...  more »

Drink to That: Key Suppliers Detail “Adventurous” and Sophisticated Beverage Trends

For Charlotte Kern, Senior Marketing Manager at Symrise (EAME), storytelling means there’s a human touch central to the product experience. “It makes consumers feel particular care...  more »

On Trend: Symrise Develops Tea And Coffee Flavors For Dairy Applications

Flavors and fragrance supplier Symrise is now offering a collection of specialty flavors designed to deliver the popular tastes of coffee and tea to dairy products, including...  more »

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...