Latest Articles

Flavor of the Week: Shrubs Bring Sweet and Sour Elements to Beverages

It also can be diluted, or added to still or sparkling water for a sweet and tangy beverage. Related: Flavor of the Week: Oh my hybrid, clementine Shrubs can be made either hot or...  more »

Flavor of the Week: Cynar 'Every Bartender's Bitter Secret Weapon'

Cynar is experiencing a resurgence on cocktail menus as consumer interest in bitter and botanical flavors grows. Made from 13 different herbs and plants, including the main...  more »

Flavor of the Week: Cheese Tea Wins Over U.S. Consumers

Though its name might initially raise eyebrows among American consumers, cheese tea, aTaiwanese-born beverage found throughout Asia, is now gaining popularity stateside. To create...  more »

Rose Water Imbues Treats With Delicate Aroma

Rose water is made by steeping rose petals in water, a practice that probably originated in the Middle East. The premium ingredient is most often used as a flavoring agent,...  more »

Bartenders Find That The Kitchen's Trash Can Be Their Treasure

Bartenders are finding new ways to collaborate with the kitchen, using leftover herbs, peels and even avocado pits to inspire new drinks. The result is cocktails that not only...  more »

Broth goes from humble liquid to hot trend

No bones about it, broth is hot. Three years ago, the New York Times ran a story about bone broth that unleashed a continuing flood of articles and media reports testifying to the...  more »

A heady coffee culture is brewing

The coffee industry is in the throes of a revolution. Third-wave coffee, sustainable sources, gourmet brews, hyper-local messaging and the continuous elevation of the humble cup of...  more »

The latest information, innovation and inspiration in the world of beverage including alcoholic beverages and non-alcoholic beverages.

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...