Latest Articles

Hard Seltzer Sales Soar 255% in US Off-trade

For the one-week period ending 6 June, spirits continued to grow well ahead of other alcohol categories with a 30.2% sales increase. Wine increased by 23.8%, while beer, FMB...  more »

The cocktail trends to watch in 2018

2017's bar world was marked by a focus on sustainability and provenance. But what is in store over the next 12 months? Tyler Wetherall asks industry experts for their predictions....  more »

Top cocktail trends for 2017 and beyond

According to the World Class Future of Cocktails Report 2016, there will be an extra 400 million new luxury spirits consumers by 2020. more »

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11/30/2020
[Webinar] Key Opportunities & How to Succeed in a Plant-based World

As consumers steer away from animal products, plant-based alternatives conquer...

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...