Latest Articles

These 6 Tonic Waters (And 2 Tonic Syrups) Will Elevate Your Summer Cocktails

Consider this: the core principles and the end goal are the same. It’s all about using a combination of learned kitchen techniques (and sometimes, hacks) to create something...  more »

The New Wave of Canned Cocktails

Consumers’ buying habits and consumption of alcohol at home has remained strong throughout the entire pandemic as bars and restaurants have had to temporarily shutter. At the...  more »

Organic RTD Cocktails Challenge Hard Seltzers on US Shelves

US-based Square One Organic Spirits has launched organic-certified ready-to-drink (RTD) cocktails that are aimed at Millenials and Gen Z consumers. The long-time producer of...  more »

It's Time to Get Into The Spirit of World Gin Day

Part of gin’s ongoing popularity is its versatility. So-called ‘flavoured gin’ is a spirit bottled at over 37.5%, with juniper taking more of a back seat to one or more other...  more »

Flavor of the Week: Shrubs Bring Sweet and Sour Elements to Beverages

It also can be diluted, or added to still or sparkling water for a sweet and tangy beverage. Related: Flavor of the Week: Oh my hybrid, clementine Shrubs can be made either hot or...  more »

‘Ready to Drink’ Booze is Winning the Stay-Home Drinking Game

While many Americans continue to live under some measure of quarantine, people have been drinking more at home. With restaurants and bars unlikely to reopen soon (if at all), and a...  more »

Purpose At Work: How Greenbar Distillery Crafts Spirits With A Sustainable Twist

Consumers want to feel like theyre part of the solution by leveraging their purchasing power for the greater good. A brand thats weaving purpose into its business strategy toscale...  more »

This Cinco De Mayo Why Not Sample Some New Tequilas

There are no shortages of official celebrations to commemorate tequila. There is National Tequila Day, which in the U.S. is celebrated on the third Friday in July. This year it...  more »

From Botanicals to CBD: Replacing The 'Punch' of Alcohol in Low to No Drinks

Perhaps one of the biggest pitfalls in creating a low to no product is to assume the alcohol can simply be removed, without giving any consideration to what will be used in this...  more »

How to-go Drinks and Cocktail Kits are Letting us Escape

The after-work walks are when we go to Cantina Barba. We get chips and guac for the boys and a margarita for me and then walk home while jamming out on our stroller speaker." Like...  more »

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...