Latest Articles

Healthy Drinking 101: How To Make Feel-Good, Alcohol-Free Cocktails Chock Full Of Nootropics, Adaptogens & Botanicals!

Stuck at home on quarantine? Let's talk drinking, shall we? After all, with 2-3 extra hours every evening, I've personally The post Healthy Drinking 101: How To Make Feel-Good,...  more »

Classic Blue Food and Drinks Follow the Lead of Pantone's Color of the Year

Trend Perspectives by Cynthia Maxwell What are the new classic blue food trends this year?When we think of blue foods, most likely blueberries pop to mind. Perhaps because outside...  more »

Brain Health: The Next Big Trend in Functional Beverages?

"I think the future is from the neck up. To be dramatic, I think its the next step in human evolution, and were at the forefront of that,"Miller told FoodNavigator-USA. "I dont...  more »

Next-Gen Beverages Offer Better-for-You Benefits, Sensory Appeal

Health and wellness continues to be a catalyst for innovation, but what that term means for consumers is a moving target and is impacted by a multitude of factors such as...  more »

3 Clean Label Challenges Addressed By Nature

Naturalness is a game changer for the food and beverage industry. Players in the industry must rapidly adapt to consumer demand for real, natural and authentic food in order to...  more »

Alcohol-Free Liquor and Cocktails: Everything You Need to Know

Dry January, Sober October, No-Booze November sober months -- and complete sobriety, as a matter of fact -- are all the rage as the sober-curious movement grows. People are...  more »

What Food and Beverage Brands Can Expect in Healthy January

January is the month for new beginnings – a time which consumers take to wipe the slate clean of 2019 over-indulgences and set themselves up for a successful new year. It’s a month...  more »

Better-For-You Beverages

The average consumer is always on the lookout for ways to enhance their health and wellness and want the drinks they enjoy to contribute to that. Many beverages today contain...  more »

Formulating Better-For-You Attributes Into Beverages

Health and wellness beverage product developers have no boundaries, as better-for-you means something different to every consumer. Most concepts make a connection by promising a...  more »

Is Spiked Kombucha the New Hard Seltzer?

“Hard kombucha has a lot of opportunity to grow,” says Caitlyn Battaglia, manager of the beverage alcohol practice at Nielsen. “Nonalcoholic kombucha caught the tailwind of the...  more »

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03/17/2020
Keeping Our Customers Top of Mind

While the current global situation is a far cry from business as usual, we want...

12/24/2019
Happy Holidays from Symrise, We'll See You Next Decade!

Thank you for reading, sharing and supporting In-sight in 2019 - here's to...