Latest Articles

The Influence of Simple and Minimalist Lifestyle on Food and Drink in 2020

Trend Perspectives by Cynthia Maxwell What do simple food and beverage trends look like for 2020/2021? It’s all about “less.” How about this: General Mills just announced the...  more »

Key New Consumer Trends Emerging in Alcohol Industry

Leading data and analytics company GlobalData has identified three new consumer trend as the scale and impact of the global health crisis changes consumer consumption habits and...  more »

How Global Alcohol-Buying Trends Have Changed During the Pandemic

Data and analytics company GlobalData says three new trends are emerging in the alcoholic beverage space as a result of the COVID-19 pandemic: altered social lives, their view of...  more »

Changing Consumer Beverage Trends

No matter what’s going on in the world, to paraphrase an old saying, people still have to eat — and drink. Paying attention to how beverage trends have been affected by the...  more »

Feed the Dairy-Free Demand for World Plant Milk Day

Around the world, consumers are increasingly switching from traditional dairy milk to plant-based alternatives. And this year’s World Plant Milk Day on August 22 looks to be the...  more »

Autumn’s Biggest Wine Trend Channels The Chaos Of 2020

Wines made with two or more varietals of grape are common, but most of the time, those wines are created by blending the grapes together after they have fermented separately. [more...  more »

Infographic: Mainstream Flavor Trends Surfacing From COVID-19

The long period of stress, uncertainty, and social distancing will change consumer behaviors for years, even after the pandemic ends. While it’s still too early to know the...  more »

Frozen Cocktails Are Hot Sellers as New Yorkers Grab To-Go Drinks

Call it the summer of slush. New York City’s restaurants and bars are embracing frozen cocktails like never before, offering all manner of the chilly concoctions, say industry...  more »

Cheers to Functional, Powdered and Bottled Beverages

When it comes to healthy drinks, water alone doesn’t cut it for consumers’ tastes. Instead, powdered and bottled beverages offer a quick yet often indulgent way to get the...  more »

[Infographic] What Southern Revival Means to Food and Beverage Consumers

As a component of our Southern Revival Initiative, we surveyed +1,000 American consumers to identify their existing associations with Southern food, flavors and techniques that are...  more »

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Events

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...

09/21/2020
Webinar: How to Create Food and Beverage Gen Z Will Crave

Gen Z holds a large stake in the future of the food and beverage industry. Our...