Latest Articles

Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry and the Symrise team takes pride in identifying and analyzing the most compelling information...  more »

Classic Blue Food and Drinks Follow the Lead of Pantone's Color of the Year

Trend Perspectives by Cynthia Maxwell What are the new classic blue food trends this year?When we think of blue foods, most likely blueberries pop to mind. Perhaps because outside...  more »

Innovation Rising From The CBD Market

Trend Perspectives with Cynthia Maxwell Have you seen a lot of CBD products at your local grocery store lately? Imagine a preservative-free, 78% Cacao Bar that contains 80mg of...  more »

Touchdown for Super Bowl LIV Food and Drink LTOs

Whether you’re a genuine sports lover or simply a lover of socially snacking, Super Bowl Sunday is a special occasion that creates comradery and feelings of high energy. It’s a...  more »

Top 12 Trends from the 2020 Winter Fancy Food Show

The 2020 Winter Fancy Food Show (WFFS), January 19th to 21st at San Francisco’s Moscone Center, ushered in a new decade of food and beverage trends via 80,000 specialty products....  more »

Top 20 Flavor Trends of the Past Decade

Over the past decade, consumers developed generational preferences and consumption habits resulting in unexpected food and beverage trends. Between 2010 and 2020, the industry saw...  more »

2020 Winter Fancy Food Show Preview: A Recap Of Last Year's Trends

The 2020 Winter Fancy Food Show is right around the corner. This show will set the tone for the food, beverage and flavor trends that the new decade has in store. In anticipation...  more »

The Top 10 Food and Beverage Articles From the Past Decade

In-sight's Top Articles of the Decade Symrise Flavor NA is ringing in 2020 with a look at our top posts over the past decade. Between trend reports from the bi-annual Fancy Food...  more »

What Are Top Chefs, Mixologists and Pastry Chefs Talking About?

Gabriel Kreuther, Jamie Bissonette, Jonathan Benno, and More Talk Solid Foundations at Symrise’s 2019 StarChefs International Chefs Congress RoundtableThe StarChefs’ 2019...  more »

Winter Flavors from 5 Holiday Markets Around the World

Every year, the wintertime brings about a sparkle of festive magic, as cities across the globe welcome the holiday season in with their beloved, unique holiday markets. Visitors...  more »

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Events

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...

03/17/2020
Keeping Our Customers Top of Mind

While the current global situation is a far cry from business as usual, we want...