Latest Articles

National Peach Month: A Look at Flavor Innovation and Menu Trends

Pour a tall glass of peach iced tea, add a scoop of peach sorbet (or peach Schnapps, if it’s 5:00pm somewhere), and throw in a slice of fresh peach for good measure: August is...  more »

Natural Botanical and Vanilla Extracts for Clean Label Food and Beverage

The demand for naturalness and transparency in the food and beverage marketplace has grown exponentially. In response, Symrise expanded our footprint of natural capabilities in...  more »

Cheers to Functional, Powdered and Bottled Beverages

When it comes to healthy drinks, water alone doesn’t cut it for consumers’ tastes. Instead, powdered and bottled beverages offer a quick yet often indulgent way to get the...  more »

[Infographic] What Southern Revival Means to Food and Beverage Consumers

As a component of our Southern Revival Initiative, we surveyed +1,000 American consumers to identify their existing associations with Southern food, flavors and techniques that are...  more »

Webinar Recording: Mainstream Flavor Trends Surfacing from COVID-19

As we enter a re-opening phase in the face of COVID-19, we also enter a new phase of consumerism.In response to the pandemic, consumers have swiftly adapted their behaviors and...  more »

Top Three No-and-Low Beverage Trends for 2020

As consumers’ thirst for zero and low-alcoholic beverages continues to grow, beverage manufacturers are creating innovative, new products that satisfy the market while appealing to...  more »

This Bartender Wants to Lower Your Cocktail's Carbon Footprint

Ideally, I'd love to grab a drink in-person with Claire Sprouse, the owner and mastermind behind Hunky Dory in Crown Heights, Brooklyn. But with the pandemic, neither one of us is...  more »

What's Hitting The Shelves? New Beverages For May

Hard seltzers are out in force as the US and UK look forward to summer: while functional coffee and boxed cold brew tea are among the other innovations hitting shelves around the...  more »

10 Opportunity Areas for CPG and Retailers in a COVID-19 World

The COVID-19 pandemic will change society for years to come, with new patterns emerging in areas ranging from how we work to what we eat. While it’s still too early to know the...  more »

COVID-19: The Alcohol Industry Needs to Think Creatively

Executives should respond to the immediate emergency, then renew and scale operations to help drive the return to growth once the peak of the crisis has passed, writes Accenture's...  more »

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...