Latest Articles

Top Flavors for 2021 for Those Seeking Premium Indulgences

While consumers increasingly want healthy, natural foods, that doesn’t mean they’re shunning all indulgences. Nor does it mean that indulgences have to be overly decadent. Instead,...  more »

The New Norm for Direct to Consumer Channels

Trend Perspectives by Cynthia Maxwell When you think about some of the positive shopping aspects that resulted from the challenges of 2020 & 2021, curbside delivery and grocery...  more »

[Video] Signature Taste Platform Made With The Best of Nature

Today’s consumers look for ‘real, authentic food’ made with the best of nature, carefully sourced and processed, delivering great taste. Under Code of Nature, Symrise Flavor North...  more »

World Beverage Innovation Awards 2020: Finalists Announced

“The World Beverage Innovation Awards truly celebrate some of the most ambitious new products and developments of the year from both new and established brands in the global...  more »

10/06/2020

Good Libations

Tags: Beer, Innovation, Market TrendsSource: Forbes

Oktoberfest Goes Virtual As Beer Sales Chug Along

The annual Oktoberfest celebration is one of the largest folk festivals in the world with millions of visitors from around the world descending on Munich to experience tons of...  more »

Key New Consumer Trends Emerging in Alcohol Industry

Leading data and analytics company GlobalData has identified three new consumer trend as the scale and impact of the global health crisis changes consumer consumption habits and...  more »

What's Hitting the Shelves? Olive Leaf Gin, Canned Cocktails, and More

25-Aug-2020 By Rachel Arthur From gin cocktails to alcohol-free craft beer, we take a look at some of the new products launching on shelves around the globe this month. [more...] more »

[Infographic] What Southern Revival Means to Food and Beverage Consumers

As a component of our Southern Revival Initiative, we surveyed +1,000 American consumers to identify their existing associations with Southern food, flavors and techniques that are...  more »

Nonalcoholic Drink Trend Shows No Sign of Slowing Down

Sam Thonis opened Brooklyn, N.Y., alcohol-free bar Getaway in 2019 after he discovered his typical socializing in New York City changed when Thonis’ brother became sober. Bars and...  more »

Coronavirus Boosts Innovation in the Beer Industry

It's Friday evening and virtually everyone in the whole country is at home. On a regular Friday, people would go out, meet friends, drink beer and celebrate the weekend. Not today...  more »

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11/30/2020
[Webinar] Key Opportunities & How to Succeed in a Plant-based World

As consumers steer away from animal products, plant-based alternatives conquer...

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...