Latest Articles

Millennials in the USA (Part 1 of a 4 part Symrise Series)

Millennials, Generation Y, the "me" generation. By now we’ve all heard the terms. Even if you are not familiar with the term or with the generation,…
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Sweet Talk

Tags: Consumer Trends, Millennials, Yogurt Source: Symrise

How 80 million Millennials drive U.S. yogurt growth

America may eat just one-sixth of the yogurt consumed per capita in French annually, but thanks to America’s 80 million ...

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Sonic joins McDonald's, KFC and Chick-fil-A in updating menu to market to Millennials

More and more QSRs and fast casual concepts are updating their menus with items aimed at getting Millennial consumers to...

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Talking About Our Generations: Millennials

Members of a generation share life experiences - things like pop culture, economic conditions, world events, politics, a...

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Happy Holidays! See You in 2022!

The Symrise North America team wishes you all a very Happy Holiday seasoning and…

[Webinar] Reimagine Culinary and Snack Products for a Healthy Lifestyle

What does ‘health and wellness’ really mean for savory categories? Join us on T…