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This Is What The World's First Beer-Themed Hotel Will Look Like (If Built)

Jacuzzis filled with beer. And let's not forget every meal paired with beer. That's the idea behind the world's first ...

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Trend Perspectives by Cynthia Maxwell: How to Embrace Green

By Cynthia Maxwell, Trend Forecasting Embrace Green! What do you think of when you think of the color green?  Some say nature, money, or even the…
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Comics And Beer Go Hand In Hand At This Superhero-Inspired Brewery

For some of us, it's impossible to ignore the attraction to a well-written and inspiring comic book story. Maybe that's ...

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Trend Perspectives with Brad Ross: 2017-18 Color Forecast

By Brad Ross, Global Trend Forecasting This month’s focus is on color. Today, color is like Snapchat; we get flashes of hue predictions and as soon…
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Trend Perspectives with Brad Ross: Is Social Media Dead?

By Brad Ross, Global Trend Forecasting While some social media networks are gaining momentum (i.e. Snapchat and Instagram), one of the latest trends…
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16 Creative Beer Labels - From Sci-Fi Illustrations to Black and White Sketches

As craft beers continue to dominate the alcohol market, increasingly creative beer branding pushes companies to compete ...

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Trend Perspectives with Brad Ross: Travel

By Brad Ross, Trend Forecasting In the past, travel was somewhat reserved for the elite or affluent (think Pan Am circa 1965). Today, with cheaper…
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Trend Perspectives with Brad Ross: 2016 Color Trends

By Brad Ross, Global Trends Forecasting Last week I was visiting with some clothing shop owners here in Amsterdam; both are regional to the…
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What Pantone Color Is Your Favorite Beer?

Beer cans are generally awash in a variety of colors: There's the red, white and blue of Budweiser, PBR and Old Style, a...

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The Off Duty Fall 50: Your guaranteed-tasteful guide to the season.

Your guaranteed-tasteful guide to the season. Fifty ideas, adventures, looks, gadgets and distractions that will help yo...

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Happy Holidays from Symrise! See you in 2024!

Thank you for reading and sharing in-sight in 2023! We're taking a holiday…

Insights From the StarChefs Panel Discussion in Austin, Texas

As host of the food-centric podcast Flavors Unknown, Emmanuel Laroche knows his…

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