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Healthfulness, indulgence win today's consumer

Consumers are interested in wellness and mindful indulgence. Image credit: Graff NEW YORK Successful consumer packaged goods companies are evolving their offerings to meet specific...  more »

High-end spirits category flourishing due to "sensploration" culture

As interest in craft cocktails continues to grow, spirits brands will need to implement "sensploration" tactics to remain competitive in a crowded space. According to The Future...  more »

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02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...

12/25/2017
Happy Holidays from Symrise! See you in 2018!

Thank you for reading and sharing in-sight in 2017! We're taking a holiday...