New product innovations are getting a boost from positive social media reviews. "There are 1.3 million UPCs in the marketplace every year which I think of as kids yelling 'Buy me! Buy me! Buy me!'" said Larry Levin, EVP of Industry Insights for IRI during a webinar Thursday.

Read whole article via supermarketnews.com

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03/28/2019
Webinar: How to Unlock the Real Tastes of Nature for Cleaner Labels

The food and beverage landscape is changing. Consumers, specifically...

03/20/2019
Expo West 2019: Probiotics Are Alive and Thriving; Make Sure Your Dairy Products Deliver

I'm still digesting everything learned at Expo West, and then mix in the...