Symrise Flavor North America surveyed 10,000 consumers across the United States to determine America's most beloved ice cream flavor.

In the proper fashion of a March Madness styled bracket, we started with 64 flavor "teams" and narrowed it down to one championing flavor.

Symrise North America's Ice Cream Flavor Madness 2020 from Symrise.

Take a look at the whole series from Round 1 to The Last Scoop Standing, CLICK HERE!

 

 

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...