Cereal sellers are pinning their hopes on people like Jon Press. Since he's out the door by 6:45 a.m. weekdays, eating cereal in the morning takes too long, the Potomac, Md., resident says. But after his two children are in bed, it's Cinnamon Toast Crunch time, often while he's at his laptop blogging about Washington Capitals hockey.

Read whole article via online.wsj.com

Join your peers today!

Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.

Twitter

Events

12/21/2018
Happy Holidays From Symrise!

Thank you for reading, sharing and supporting In-sight in 2018! We're taking...

02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...