Seasonal Chocolate: How do consumers identify seasonal chocolate?
What makes seasonal chocolate seasonal? Flavor is definitively key. However, there are a number of areas to consider in order to capture your consumer’s attention. Whether it be Easter, Halloween, Christmas or Valentine’s Day, it is crucial to consider these key product characteristics for success:
- Packaging
- Shape
- Presentation
- Positioning
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
Events
[Webinar] Key Opportunities & How to Succeed in a Plant-based World
As consumers steer away from animal products, plant-based alternatives conquer...
Join Symrise Flavor North America in Celebrating World Food Day 2020
World Food Day is calling for global solidarity to help all populations, and...