Latest Articles

3 Clean Label Challenges Addressed By Nature

Naturalness is a game changer for the food and beverage industry. Players in the industry must rapidly adapt to consumer demand for real, natural and authentic food in order to...  more »

Innovation Rising From The CBD Market

Trend Perspectives with Cynthia Maxwell Have you seen a lot of CBD products at your local grocery store lately? Imagine a preservative-free, 78% Cacao Bar that contains 80mg of...  more »

Culinary and Snack Trends at the 2020 Fancy Food Show

Per the usual, the 2020 Winter Fancy Food Show in San Francisco attracted thousands of visitors and vendors, rolling out heaps of new food and beverage products aimed at being the...  more »

The Biggest Beverage Trends We Found at the 2020 Winter Fancy Food Show

Each year, the Symrise team heads to the Winter Fancy Food show in San Francisco to check out the year’s latest and upcoming beverage trends from producers all across the country....  more »

Touchdown for Super Bowl LIV Food and Drink LTOs

Whether you’re a genuine sports lover or simply a lover of socially snacking, Super Bowl Sunday is a special occasion that creates comradery and feelings of high energy. It’s a...  more »

Top 12 Trends from the 2020 Winter Fancy Food Show

The 2020 Winter Fancy Food Show (WFFS), January 19th to 21st at San Francisco’s Moscone Center, ushered in a new decade of food and beverage trends via 80,000 specialty products....  more »

Symrise Delivers a Portfolio of Best in Class Plant Protein Taste Solutions

Beyond boasting health and wellness benefits, plant-based foods are the largest growing segment in the food industry. According to Nielsen, there was an 8% year-over-year growth...  more »

Top 20 Flavor Trends of the Past Decade

Over the past decade, consumers developed generational preferences and consumption habits resulting in unexpected food and beverage trends. Between 2010 and 2020, the industry saw...  more »

2020 Winter Fancy Food Show Preview: A Recap Of Last Year's Trends

The 2020 Winter Fancy Food Show is right around the corner. This show will set the tone for the food, beverage and flavor trends that the new decade has in store. In anticipation...  more »

Trends in Better-For-You Sweet LTOs for Healthy January

Over the past several years, culinary trends have continued to lean toward better for you (BFY) foods that promote healthier lifestyles without sacrificing flavor. 2019 saw...  more »

The latest information, innovation and inspiration in the world of sweet, including confectionery and dairy.

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Events

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...

03/17/2020
Keeping Our Customers Top of Mind

While the current global situation is a far cry from business as usual, we want...