Latest Articles

Trend Perspectives with Brad Ross: Creative Class

By Brad Ross, Global Trends Forecasting Years ago, in art school, I remember attending various gallery openings where the guests would arrive in…
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Trend Perspectives with Brad Ross: Entertainment is King

By Brad Ross, Global Trends Forecasting Jump in a cab, ride a tram, or merely stand in line at most stores and you will find a live screen, streaming…
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Millennials create 'paradox' where candy outdoes chocolate

Candy is outpacing chocolate growth in the US as Millennials, Generation Z and the Hispanic population transform consump...

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INFOGRAPHIC: Street Food Inspirations

Street food has long been popular all over the globe. Recently, we've seen an upswing in interest and popularity of street food driven by millennials…
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Trend Perspectives with Brad Ross: Travel

By Brad Ross, Trend Forecasting In the past, travel was somewhat reserved for the elite or affluent (think Pan Am circa 1965). Today, with cheaper…
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Startup Spotlight: Candy Jar satisfies your sweet cravings with its online candy shop

If you love candy, a new startup working out of the Techstars Seattle incubator might be of interest. Candy Jar is a year-old company that lets users…

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Sweet Talk

Tags: Confectionery, Consumer Trends Source: Symrise

Confectionery marketing a new game in the digital world, says IRI

Shopper insights firm IRI says traditional methods to measure the impact of marketing campaigns on store sales are outmo...

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There's a scientific reason why everyone's obsessed with cold brew coffee

Smooth and sweet versus floral and acidic: Any coffee aficionado can note the distinctive taste profiles that distinguis...

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Sabor in America 2015 Wrap-up: Part 3 of 3 - Taking a Cue on Taste Through New Latino Generations

Sabor in America, presented by Symrise in Chicago last month, celebrated the Latin influence in food and beverage in our country. The topic of…
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Sweet Talk

Tags: Confectionery, Consumer Trends Source: Symrise

Six in 10 consumers desire nostalgic confectionery: study

According to a Canadean report, six out of 10 consumers find confectionery products from their childhood appealing or ve...

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The latest information, innovation and inspiration in the world of sweet, including confectionery and dairy.

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Please join us tomorrow November 21, 2024 at 12PM ET, for our Understanding the…

Upcoming Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us for our Understanding the GLP-1 Consumers and Innovative Wellness…