Latest Articles

Charcuterie Boards Go Sweet

What started out as simple plates of meats and cheeses has exploded into full-blown artistry. In the French tradition, charcuterie (pronounced "shahr-ku-tuh-ree") is the art of...  more »

The New Norm for Direct to Consumer Channels

Trend Perspectives by Cynthia Maxwell When you think about some of the positive shopping aspects that resulted from the challenges of 2020 & 2021, curbside delivery and grocery...  more »

Suzy Survey Reveals How COVID-19 Could Impact Valentine’s Day Candy

Most people are hoping to get candy for Valentine’s Day this year, and it’s also the No. 1 thing they plan to buy for those they love. That’s according to a new study from Suzy, a...  more »

[Webinar] North American Top Flavor Trends for 2021

The past year has influenced the future of the food and beverage industry. In response to COVID-19, consumers craved comfort and became hyper aware of their health.Join Symrise...  more »

Veganuary 2021 Attracts Record Numbers With Boost to Confectionery Sales Predicted

UK non-profit organisation Veganuary is predicting 2021 is going to see its biggest participation since the global initiative began in 2014 with more than 440,000 participants...  more »

What Food and Beverage Brands Can Expect in Healthy January

We're taking a look back at the health-based trends we identified last January that still stand true today. January is the month for new beginnings – a time which consumers take...  more »

Hot Cocoa Bombs Booming: Dallas-Area Sweet Shops Try to Keep up With Demand

Hot cocoa bombs are the bomb right now. In the last few months, this hot food trend has been going viral on TikTok and Instagram. Kids love them, and they are becoming the most...  more »

Road Trips Were the Travel Trend of 2020 Introducing New Food and Snacking

Trend Perspectives by Cynthia Maxwell It's no surprise that the interest in road trips has risen as the result of 2020 events. Whether it was by car, van, or RV, road trips were...  more »

Drinking Cocoa Can Make You Smarter, Say Scientists

New study, published in Scientific Reports, is the first to recognize the cognitive effects of flavanols in young, healthy participants and the link with brain activity. [more...] more »

Top Flavor Trends of the 2020 Winter Holidays

There are fewer things more iconic for winter than the image of sipping hot chocolate by a fire or prepping a dinner table full of spiced treats and piles of holiday cookies. This...  more »

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Events

11/30/2020
[Webinar] Key Opportunities & How to Succeed in a Plant-based World

As consumers steer away from animal products, plant-based alternatives conquer...

10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020

World Food Day is calling for global solidarity to help all populations, and...