Webinar: Mainstream Flavor Trends Surfacing From COVID-19
As we enter a re-opening phase in the wake of COVID-19, we also enter a new phase of consumerism.Based on extensive research, Symrise Marketing has identified a new wave of... more »
Latest Articles
COVID-19 and the Future of Meals
How will we eat in 2025? Changes in consumer behavior, led by millennials and Gen Z, and the influence of technology on our everyday life are impacting the way food and beverage... more »
Top Premium Indulgence Flavors of 2020 and Beyond
Foodie culture storms on, with the love for high-quality, creative food and beverage options as the top interest for so many consumers in North America. Yet as lifestyles change,... more »
8 Flavor Trends of 2020 That Inspire Emotional Discoveries
A great meal, a tasty snack or a fun drink can take you on an emotional journey far wider than the boundaries of any plate or cup, and consumers are eager to experience everything... more »
Symrise’s North American Top 10 Flavor Trends for 2020 and Beyond
Food and beverage trends emerge from a combination of factors ranging from menu trends to nutrition research to sustainability demand, all of which can combine to drive the food... more »
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond
Trends may be the single most important driver in the food and beverage industry and the Symrise team takes pride in identifying and analyzing the most compelling information... more »
CBD, Saffron and Calamansi Bring Springtime Flavor to Drinks and Dessert
Springtime brings about feelings of rejuvenation, excitement, and new energy. This Spring, major food trends will share similar aspects of refreshment. While health and wellness... more »
Innovation Rising From The CBD Market
Trend Perspectives with Cynthia Maxwell Have you seen a lot of CBD products at your local grocery store lately? Imagine a preservative-free, 78% Cacao Bar that contains 80mg of... more »
Top 12 Trends from the 2020 Winter Fancy Food Show
The 2020 Winter Fancy Food Show (WFFS), January 19th to 21st at San Francisco’s Moscone Center, ushered in a new decade of food and beverage trends via 80,000 specialty products.... more »
Top 20 Flavor Trends of the Past Decade
Over the past decade, consumers developed generational preferences and consumption habits resulting in unexpected food and beverage trends. Between 2010 and 2020, the industry saw... more »
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Events
06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19
As we enter a re-opening phase in the wake of COVID-19, we also enter a new...
04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond
Trends may be the single most important driver in the food and beverage industry...
