[Video] The Meaning of Craft Food and Drink for Millennials
Millennials gravitate towards products that communicate a genuine message and offer a sense of discovery. This has resulted in craft-style branding that emulates a sense of... more »
Latest Articles
2020 State of the Industry: It’s a Juggling Act for Cultured Dairy
The cultured dairy segment has been tossing multiple balls in the air in an effort to meet numerous — and sometimes seemingly conflicting — consumers trends. [more...] more »
Top Flavor Trends of the 2020 Winter Holidays
There are fewer things more iconic for winter than the image of sipping hot chocolate by a fire or prepping a dinner table full of spiced treats and piles of holiday cookies. This... more »
Innovation Meets Nostalgia in Winter Holidays Comfort Food
For the better part of 2020, the COVID-19 pandemic has been throwing off everything, including winter holidays and delayed family celebrations together, but that doesn’t mean... more »
These Thanksgiving Desserts Nod to Tradition But Embrace Something New
These desserts are an homage to the traditions I can’t wait to get back to, except I’m putting my own spin on them this year. And I’m gonna put them right in the center of my... more »
Harness the Bright Sweetness of Oranges in These 7 Recipes
I sometimes forget how much I love oranges until I visit my parents. My dad, adamant that his family gets an appropriate intake of the fruit, ensures that there are oranges for... more »
[Video] Southern Revival: The New Flavors of the South
There’s a Culinary Renaissance flourishing below the Mason-Dixon Line, where Chefs and foodies alike are celebrating elevated flavors and global inspirations. Symrise’s Southern... more »
The Next Big Hybrid Foods
More than ever before, creative hybrid foods are emerging and going viral thanks to social media platforms like Instagram and Tik Tok where users are trying to find the next big,... more »
The Influence of Simple and Minimalist Lifestyle on Food and Drink in 2020
Trend Perspectives by Cynthia Maxwell What do simple food and beverage trends look like for 2020/2021? It’s all about “less.” How about this: General Mills just announced the... more »
Infographic: Premium Indulgence and Emotional Discoveries Flavor Trends of 2020
Trends may be the single most important driver in the food and beverage industry and our team takes pride in identifying and analyzing the most compelling information available.... more »
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Events
11/30/2020
[Webinar] Key Opportunities & How to Succeed in a Plant-based World
As consumers steer away from animal products, plant-based alternatives conquer...
10/16/2020
Join Symrise Flavor North America in Celebrating World Food Day 2020
World Food Day is calling for global solidarity to help all populations, and...
