Latest Articles

Bold Flavors, Unique Experiences Drive Confectionery, Snack Product Launches

Innova Market Insights Driven by consumer demand for more unique, interactive experiences, confectionery and snack product launches have grown globally by 17 percent over the last...  more »

Seasonal Flavors Take The (Snack) Cake

The sweet goods category is often the perfect place for grain-based foods manufacturers to introduce seasonal items. Witha few changes to icings or fillings a product can take on a...  more »

Symrise Delivers Latest Series of Nut-Based Snack Flavours

Ingredients and flavourings business Symrise is launching its latest "totally nuts", a range of nutty flavours developed for the snacks and confectionery market. The series...  more »

Infographic: How To Create Kid Friendly Family Approved Snacks

Continuing with our commitment to consumer insight driven innovation, Symrise studied the snacking behaviors of children between the ages of 6 and 12. By partnering with Smarty...  more »

What Does Unicorn Taste Like?

One of todays hottest flavor trends is not a flavor at all. Its showing up in snack cakes, cereal, beverages, ice cream and gum, and it may taste like birthday cake, cotton candy,...  more »

INFOGRAPHIC: Symrise Takes on the Big Wide World of Snacks For Kids

Snacking. It’s a loaded word. When it comes to snacks for kids, there’s an abundance of opinions about what’s best, with plenty of room for confusion. At Symrise, we wanted to...  more »

Winter Fancy Food Show Trends 2018

Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter Fancy Food Show recently took place in San Francisco. With 80,000+ specialty food and beverage...  more »

Every Family Follows Different Paths to Meals and Snacks

No two families are alike – and every family takes a variety of different paths to their food choices. Here is a quick list of the most common paths to meal and snack...  more »

Snack Choices Vary by Time of Day and by Occasion

When children pick out their own snacks, they generally have two goals in mind: they want to eat something delicious, and they want to feel full at the end of it. While the tastes...  more »

Three Types of Families and Their Snacking Preferences

When it comes to food selection, families are motivated by a wide variety of desires. Different parents prioritize different food-related goals and use snacks to fill a diverse...  more »

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12/21/2018
Happy Holidays From Symrise!

Thank you for reading, sharing and supporting In-sight in 2018! We're taking...

02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...