Latest Articles

Packaged Facts: Non-Chocolate Candy Sales Reach $11 Billion

Market research firm Packaged Facts estimates total retail dollar sales of the U.S. non-chocolate candy market will reach $11 billion in 2018, with sales increasing at a compound...  more »

Latest US Chocolate And Candy Trends According To Mintel: Bite Size, Functional Ingredients And Premium

The consumer research firm noted, although fun-sized confections are flying off the shelves during Halloween, Americans tend to treat themselves with bite-sized chocolate...  more »

No Chocolates By 2050? What We Need To Understand About 'Chocapocalypse'

No more chocolateby 2050? Several articles have pointed recently that we are heading to a major chocolate crisis. Global chocolatemarket value keeps reaching new highs, potentially...  more »

Product Focus: Candy

The high sugar content of candy would seemingly make these products inherently maligned, but many candy manufacturers have acknowledged the shift in consumer attitudes about...  more »

9 Japanese Sweets You Should Try

The Japanese are masters at a lot of things innovation, technology, art. But the one thing they do best is create delicious food. Whether its wagashi, traditional confections, or a...  more »

Millennials' taste buds and demand for healthier snacks force brands to innovate or be ignored

To tap into social media influencing millennials idea of perfection, confectionery brands are being forced to broaden their horizon of possibility and opportunity when marketing to...  more »

Pastiglie Leone: Because Even Italy's Checkout Aisle Candy Is Beautiful

And recently, I picked up some strange candies, packaged in beautiful, ornate tins, a design from another century. I thought why not? (the line was long) and threw them in the...  more »

Some Like It Hot: Spicy Candy On The Rise

Multiple brands have come out with spicy candiesrecently,such asStarburstandSkittlesSweet Heat and Jolly Ranchers Hotties, that have hit the candy trend right on point.Sales of...  more »

The Top Five Trends Spotted at Sweets & Snacks Expo 2018

It's no surprise at a candy and snacks show that chocolate would have a significant presence, from bars, to being cascaded over popcorn, to being featured as part of snack mixes....  more »

Charting a growth course for chewy candy

No matter whos enjoying it, chewy candy serves as the perfect vehicle for flavor and fun. And Morinaga America, maker of HI-CHEW fruit chews, understands that well, as Brand...  more »

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02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...

12/25/2017
Happy Holidays from Symrise! See you in 2018!

Thank you for reading and sharing in-sight in 2017! We're taking a holiday...