Recently, we published a four part series here on in-sight titled Global Trends and Emerging Flavors (View HERE). In this series we covered established and emerging flavors in four categories including confectionery, dairy, non-alcoholic beverage, and alcoholic beverage around the globe.
As a follow up to this series on in-sight, we have decided to focus on alcoholic beverage in North America. Through the next 7 posts, we will take you through some of the hottest flavor trends in the alcoholic beverage category. Some you may know, some may be completely new, but either way, its a great way to step back and take a look at what's going on in alcoholic beverage world.
We'll be taking a look at trends in three different forms within alcoholic beverage: fusions, mixology, and experience.
Today we're posting Trend #2: Fusions - Confectionery. Confectionery fusions are all about making cocktails fun in new and inventive ways by taking inspiration from the world of confections. From cakes to cookies to candy, this trend is centered around enjoying dessert in a glass.
Be sure to keep an eye out on in-sight over the next several weeks for the rest of the 7 Hot Trends in Alcoholic Beverage!