Latest Articles

6 Thanksgiving Sides Created With Symrise's 2018 Trends

With Thanksgiving a few days away, Chef Noah Micheals (Symrise’s Team Leader, Culinary Applications) created 7 recipes inspired by Symrise’s 2018+ Trends. SUBSCRIBE To The Weekly...  more »

Sweet Treats & More: What's Trending on Los Angeles' Food Scene?

To find out who made the list, we looked at Los Angeles businesses on Yelp by category and counted how many reviews each received. Rather than compare them based on number of...  more »

Drinks For Thought: Nootropic Beverages Offer Brain Benefits

Nootropics, sometimes called "smart drugs," are a niche but rising segment of the supplements industry that is extending its reach into beverage via shots and energy drink...  more »

Fall Flavors Inspire Menu Specials

Thanksgiving orders must be placed by Friday, Nov. 16, and Christmas orders by Dec.19. And eight days of celebrating means you get a little more leeway if you need biscuits for...  more »

2018 State of the Industry Report: It's Smooth Skating For Ice Cream Right Now

Consumers' love affair with ice cream is global in scope. In fact, the global ice cream market size was valued at US$54.80 billion in 2016 and is expected to grow at a compound...  more »

Food Discovery: "The Adventurous Consumer" Tipped as Top Trend For 2019 by Innova Market Insights

Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to product development in the food and beverage industry in 2019, according to...  more »

From Lavender Lattes to Cold Brew Tea: Trend Spotting in RTD Tea And Coffee

Cold brew is helping premiumize the RTD category and is growing quickly in the US:56% of new RTD coffee launches in the US were cold brew in 2017, up from 38% the previous year....  more »

Webinar: How to Position Your Brand in The Craft Artisanal Space

Symrise’s webinar, 'How to Position Your Brand in The Craft Artisanal Space: Part 1’ reflects extensive research into U.S. millennials using the online range of Ideastream and...  more »

Ethnic Flavors And Other Trends Heat Up In Food And Beverage Launches, Innova Says

The explosion of flavor varieties in new food and beverage launches continues to grow, registering a 20% CAGR between 2013 and 2017. "There's has never been so much variety and...  more »

Why Craft Soda Is The Next Wave Of Virgin Drinks

The fizzy drinks we once drank as kids come in an assortment of iridescent colours, pack a powerful sugary punch, and just a sip is enough to summon memories from childhood parties...  more »

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Events

02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...

12/25/2017
Happy Holidays from Symrise! See you in 2018!

Thank you for reading and sharing in-sight in 2017! We're taking a holiday...