Bottled water is expected to outsell soda in the U.S. for the first time ever in 2016, a shift that's reportedly due to ...

Bottled water is expected to outsell soda in the U.S. for the first time ever in 2016, a shift that's reportedly due to people's concerns about contaminated tap water as much as people's concerns about sugar-spiked soft drinks. According to Euromonitor, Americans will drink an average of 27.4 gallons of bottled water this year-1.2 gallons more than the amount of soda they'll consume.

Join your peers today!

Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.

Events

Webinar : North America Top Flavor Trends 2026

Beyond Taste: Decoding the Consumer Shifts Defining North American Flavor in…

Symrise Will Be at PLMA This Year

This year at PLMA - Private Label Manufacturers Association, discover how…