New product innovations are getting a boost from positive social media reviews. "There are 1.3 million UPCs in the marketplace every year which I think of as kids yelling 'Buy me! Buy me! Buy me!'" said Larry Levin, EVP of Industry Insights for IRI during a webinar Thursday.
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
Events
[Webinar on Demand] Sabor Webinar: Unlock Key Insights for Developing Culinary and Snack Products with Latin Flavors
Watch our Sabor in America Webinar: Unlock Key Insights for Developing Culinary…
Making Waves: Our Team's Environmental Impact with Hackensack Riverkeeper
Last week, our Marketing, Sensory, Consumer Insights and Innovations team…
