According to a recent survey conducted by Yano Research Institute, ice cream ranks as number one top dessert choice among Japanese consumers. Of the 2,626 respondents, 78.1% said they either love or like ice cream, while only 1.3% dislike or hate it. Furthermore, the majority of the respondents (53.4%) eat ice cream more than once a week, with supermarkets and convenience stores the preferred retail outlets for purchase. [more...]

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