The next time you are tempted at the cocktail reception to gulp your wine before you head to the table, think again. New research suggests you'll actually enjoy the wine more if you drink it while you nibble, and enjoy it more and sooner in the future if you don't continue drinking until you are tired of that last sip. Students in a control group were given sips of juice and then two crackers to eat.

Join your peers today!

Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.

Twitter

Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...