Natural claims on food and beverage products appear to be leveling off, according to recent product launch data from market research firms Datamonitor and Mintel. As marketers weigh qualifying the controversial claim versus abandoning it all-together, new promise could be emerging for the "fresh" descriptor, a Datamonitor survey found.

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03/21/2017
Symrise Turns Up the Heat at Snaxpo 2017

Symrise is pleased to announce that we will once again be exhibiting at SNAXPO...

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