Symrise currently leverages an in-house intelligence tool called TrendScope to elevate product marketability. “We have developed and used this special trend research presentation for over ten years to identify current and upcoming consumer trends that are shaping tomorrow’s drinking culture,” says Kohrt. [more...]
Join your peers today!
Get the latest articles, news and trends in the Food & Beverage industry delivered directly to your inbox. Don't miss out! Enter your email address below to receive the weekly in-sight newsletter.
Events
[Webinar on Demand] Sabor Webinar: Unlock Key Insights for Developing Culinary and Snack Products with Latin Flavors
Watch our Sabor in America Webinar: Unlock Key Insights for Developing Culinary…
Making Waves: Our Team's Environmental Impact with Hackensack Riverkeeper
Last week, our Marketing, Sensory, Consumer Insights and Innovations team…