Fall occasions like back to school, tailgating and Pink October, which seeks to increase breast cancer awareness, may drive new flavor trends, said Dylan Thompson, marketing and consumer insight manager for Symrise’s Flavors Division in North America and based in Teterboro, N.J. [more...]
“For back to school, think about things inspired by school snacks and lunch,” he said, giving examples of new takes on peanut butter and jelly, apples and healthy treats.
Pink teas (strawberry, hibiscus and rose) could be linked to Pink October as could Pink Lady apples, pink fudge and ruby chocolate.
“For the classic autumn flavors and spices, we think turmeric will continue to be important, connected to natural, holistic health space, most likely paired with other flavors like chai ginger, coconut and lemon,” Mr. Thompson said.
Related: Mike Lee on the Future Market of Seasonal LTOs
Mike Lee, founded The Future Market — a conceptual, pop-up grocery store in NYC — so that everyone could have an audacious voice in the future of food and challenge the boundaries of what’s possible. Mike’s tenure in the food design and innovation space has spanned 10 years and a variety of companies like Chobani, PepsiCo, Chipotle, and many more. Getting Mike’s take on seasonality in the product development space was as explorative as we imagine actually being in one of his labs would be. Read more...