Health-conscious consumers are a power-user group when it comes to social media. When people are living healthy, they want to tell the world about it. Now that spring is underway, there a many more people considering their health and getting in shape for the summer. Healthy shoppers are more likely ...

Health-conscious consumers are a power-user group when it comes to social media. When people are living healthy, they want to tell the world about it. Now that spring is underway, there a many more people considering their health and getting in shape for the summer. Healthy shoppers are more likely to share their thoughts and purchases than the general population.

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