Nostalgia is alive and well. We illustrated this in our recent "Trend Perspectives" series where Trend Forecaster Brad Ross looked at the drivers for "Retromania". Both Boomers and Millennials resonate strongly with the idea of honoring the past and revisiting the classics – especially when it comes to their cocktails.
From the classic egg cream to a pineapple up-side down cake to exotic Tiki drinks for boomers and childhood cereal inspired treats for millennials – these two generations are open to exploring classic flavors both alcoholic and non-alcoholic drinks.