Prepare your brand for success in the changing face of America!
Symrise is hosting a timely, insightful event at Astor Center in New York City on Thursday, March 27th. We’ve invited experts who have extensive knowledge of the Hispanic market and its influence on mainstream America. Our distinguished panel includes:
• Barbie M. Casasus, Senior Director, Consumer Strategist, Multicultural/Latino Markets and Fashion, CEB Iconoculture Consumer Insights
• Ramin Ganeshram, Chief Food Strategist, CEB Iconoculture Consumer Insights
• Marie Elena Martinez, Founding Editor-at-Large, The Latin Kitchen/Latina Magazine
• Junior Merino, Master Mixologist & Founder, The Liquid Chef, Inc.
Topics will range from the Hispanic demographic, culture and shopping behavior to Hispanic eating and cooking habits to Latino flavors in food and beverages. Following the presentations, there will be a cocktail party where guests will taste and experience creative examples of cuisine and libations with a Hispanic flair featuring Symrise Flavors and Seasonings.